Inclusive public governance based on open government principles is essential for the development and implementation of more sustainable and effective public policies. It also enables greater responsiveness to the needs and expectations of citizens whose voices can often go unheard. Effective communication between citizens and governments is a key pillar in this regard. For the government, this entails developing and implementing a comprehensive and tailored institutional communication strategy. On the side of citizens, the willingness and capacity to engage can sometimes be challenging. Traditional media and social networks also play a key role in disseminating information and strengthening relations between governments and citizens.
The seminar thus aims to present and discuss Morocco’s efforts in terms of institutional communication and open government, as well as means and mechanisms to strengthen dialogue between the government and its citizens.
Specifically, the seminar will:
- Present the draft Moroccan open government action plan and the roles of different stakeholders’ in its implementation;
- Assess the status of institutional communication and of the key components of the interaction between the government and the media in Morocco, and share ideas on which reforms are needed to help the media contribute more effectively to the principles of open government;
- Develop recommendations that will help the media play a larger role in strengthening citizen participation, especially among women and young people in Morocco, at both the national and the local levels.
- Exchange ideas on the next steps for preparing a communications plan for the open government action plan in Morocco.
This seminar is part of the decade-long cooperation between the OECD and the Government of Morocco, and more specifically, the MENA-OECD Governance Programme. It supports the efforts of a number of ongoing cooperation projects with Morocco, including the Open Government Project, the “Giving Citizens’ Voices Project”, the Youth in Public Life Project and the “Supporting Open Government and Anti-Corruption Reforms” Project (see page 8 for more information).